Why INEOs is Redefining the SUV Market

November 25, 2024
Why INEOs is Redefining the SUV Market

A blog post exploring how INEOs is changing the SUV market with innovative designs and features.

In 2017, INEOS Chairman Sir Jim Ratcliffe identified a gap in the market for a utility 4X4. Sitting with friends in London’s Grenadier pub, he decided to do something about it. Fast forward 7 years and INEOS is making waves in the SUV market with their cutting-edge designs and innovative features that are redefining what it means to drive an SUV. With a focus on sleek, modern aesthetics, rugged off-road capabilities and top-of-the-line technology, INEOS is setting a new standard for a utilitarian 4X4's.

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